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AI Campaign Generator

The AI Campaign Generator turns a plain-language brief into a complete, ready-to-deploy marketing campaign — including the journey logic, channel messages, and audience segment.

Plan Available on Lite and above. The number of AI credits consumed per campaign varies by campaign size. View your remaining credits under Billing → Usage.

Before you begin

Section titled “Before you begin”
  • Enable at least one channel under Settings → Channels. See Channels.
  • Have a clear goal in mind: welcome new customers, win back lapsed ones, promote an offer, or celebrate a milestone.

Step 1 — Choose a goal

Section titled “Step 1 — Choose a goal”
  1. Go to /business/:id/marketing/ai-generator.
  2. Select a goal card — Welcome, Win back, Celebrate, or Promote — or choose Custom to write your own brief.
  3. On the next screen, confirm whether you want a Journey (ongoing, automated) or a Broadcast (one-time send).

Tip Not sure which to pick? Use a Journey for “every new customer gets this series” and a Broadcast for “this promotion goes out once on Friday.”

Step 2 — Write your brief

Section titled “Step 2 — Write your brief”

Type a description of what you want the campaign to do. Be as specific or as open as you like. For example:

  • “Welcome new customers with a 3-email series over 7 days, introduce our top products in email 2.”
  • “Re-engage customers who haven’t ordered in 60 days with an SMS and a 10% discount.”

Click Generate campaign.

Step 3 — Review and refine

Section titled “Step 3 — Review and refine”

The AI produces a draft with all messages and journey logic. Review each step:

  • Click any message to edit the copy directly in the Direct Edit panel.
  • Use the Refine button to send a follow-up instruction to the AI (“make email 2 shorter” or “add a delay of 3 days before the last message”).
  • Check the Quality report for any validation issues before deploying.

Note The AI uses one AI credit per generation and additional credits for refinements. You can see credit cost estimates before confirming a refinement.

Step 4 — Deploy

Section titled “Step 4 — Deploy”
  1. Once the checklist shows all items complete, click Deploy campaign.
  2. For a Journey, it activates immediately and runs automatically for every qualifying customer going forward.
  3. For a Broadcast, confirm the send time.

After deployment, the campaign appears in your Omnichannel campaign list at /business/:id/marketing.

Next steps

Section titled “Next steps”